Pinguin Books started a new online initiative through which consumers can enjoy six different novels in cooperation with Google maps. Eventhough this an example from the publishing industry, it is a very interesting example of using the power of the internet to tell stories in new ways.
So check this link for the article:
http://www.springwise.com/media_publishing/storytelling_with_google_maps/
or go to :
http://www.wetellstories.co.uk/
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